Every sales call evaluated against a six-dimension competency rubric. Scorecards, keep/stop/start, personalised development trajectories.
The ring motif below is the six dimensions, ticked in the order a call runs. The chips to the left name each dimension. The body copy is the argument for why these six, and no others.
Each sales call is evaluated against a six-dimension competency rubric. Individual reps receive a scorecard per call, a keep/stop/start from the quarter, and a personalised development trajectory that reads as a career, not a performance review.
Leadership sees the team view. Strengths compound, gaps are named, action items auto-file themselves against the rep and the deal. Coaching is no longer a Tuesday afternoon conversation with half the evidence. It is a system.
The rubric came out of real commercial operations, not a framework. Rapport and discovery at the front, value articulation and objection handling in the middle, closing at the end. The six dimensions are an argument about how meetings actually run.
· revenue engine